Why I ditched WordPress for Squarespace?
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Nowadays, starting a profitable blog it’s the getaway from a corporate job and the passport to getting paid to do what you want without stressing your life out while doing so.
I’ve started blogging because I love writing — creative writing resembles the fuel to my fire — and I also love talking about entrepreneurship, social media and ways of making money online.
I tend to talk about those things a lot and I since I don’t picture myself working for someone but myself — and for your need, of course — I created this marvellous blog where I share my best tips and tricks to help you grow yours one day.
So, I had so many ideas of what to blog about that I expiremented a bunch of topics.
I cruised in the lifestyle niche, but there wasn’t much for me to write about it because I’m more of down-to-earth ambivert that adores her alone time and doesn’t do much. I cancelled that idea out — at least for now.
I tried speaking of social media marketing in general — I have always been a sucker for social media marketing — but Facebook and Twitter talk bored me to death because I was not passionate about those platforms. I was just doing to get people to notice me and it was draining my life out.
I had to narrow my vision — I had to find what I was truly passionate about and it came to me that I didn’t mind spending three hours on Instagram and Pinterest figuring out how they work for brands and influencers.
I didn't mind skimming through all the content in each platform and find the ones that stuck out like a sore thumb — the ones that truly brought value to brands and influencers — and I love studying their techniques, strategies.
I found out that I loved writing about social media marketing but specifically about Pinterest and Instagram, and those were the main topics I was going to discuss.
I was excited to put my content out there nas let you guys judge it and make use of it.
I was ready to leave my notepad and dive into the digital world again and actually write about something I love doing and help people do the same.
I was pumped with excitement and I was more than ready to get it all out there, but I made one huge mistake which costed me a lot of time and money.
I decided to display my content on a free blogging platform and that was my downfall before I had even skyrocketed.
Yes, before I could even taste what progress was, I was already taking a nosedive and the crash was too painful.
I lost a lot of things.
Why kind of things?
I lost my time and left money on the table because I chose a free hosting platform.
I lost a lot of thing because I wanted something free and easy forget that easy things are not worth it and free things are never free.
Sure, WordPress allows you create a blog with just a few clicks but you can’t get amazing templates with a free package — not even the personal package which is around 50 USD allows you to choose spectacular templates — only the Premium and Business package allow you that.
You cannot monetise your blog with a free package deal — at least not through ads and even some affiliate platforms don’t accept to work with brands that are subdomains.
It’s okay if I don’t get the prettiest template — I’m a minimalist after all — but now getting brand deals and partnership with others stung me a lot because I was really looking forward to it.
I had crafted a simple and valuable pitch for brands and influencers to let me guest post for them or at least work with me but they said that it appeared unprofessional to work with someone who wasn’t willing to invest in her blog — the platform she vowed to love and all.
It felt like I was going cheap on my dreams and that was true.
One day I said that enough was enough and began search for self-hosting platforms that would be ideal for a small blogger like me who doesn’t have hundreds to invest into a blog.
Wehne I googled self-hosting platforms, platforms like BlueHost and SiteGround appeared on the first page of Google — the all-mighty ones.
They seemed mighty and all, but they weren’t the platforms for me and it won’t make sense more many, but they aren’t as amazing as everyone makes them seem.
Sure, both charge you 3.95 USD per month and Bluehost even gives you a free domain in your first year, but the features beyond the truth behind it all stands beyond their lead pages:
As for BlueHost, you will still have to pay a ton of more money to have some extras that will help your blog function properly and that sweet 3.95 USD/month deal only works if you purchase a 24 months deal and it’s billed annually.
That’s a whooping 262.08 USD coming out of my pocket — money I don’t have and could only dream of.
It was huge no for me. Sorry, BlueHost.
And then there was SiteGround, the same “reasonable” deal until you go further into the details of the said deal and find things like this:
Oh, and that 3.95 USD/month (billed annually) deal only works for your first invoice and after that ends, you will be paying a goergous amount of 11.95 USD/per month (billed annually).
If you decide to purchase the 24 months deal, they will charge you the special price offer until that ends and after that it’s the almost 12 dollars deal for you.
Plus, there’s no free domain and you must get some extras to see something special happen to your blog.
More like get some extra problems which I was really not into at the moment — maybe in another lifetime?
Google also suggested Wix.com as well and other platforms of its kind and I was just simply not feeling it.
For days I asked established bloggers which platform to choose and they would always point out either BlueHost or SiteGround which was a distaster for me.
Defeated, I went to Pinterest to check for some advice or just scroll through the platform feed — what, I was working — and I landed on this post that saved my life.
A post where I blogged was throwing tips on how to start a profitable blog and she mentioned the very platform that it’s not my die-hard favourite — not that I have experimented many but humour me, here.
She mentioned a platform that I had yet to know about, one that I didn’t know that would be the solution to my problem and that’s platform is Squarespace.
Oh, Squarespace, you are a Godsend.
Now, why in the world would a small blogger like me ditch the top gamers like BlueHost and SiteGround and go for Squarespace?
What does Squarespace offered that all those overrated platforms don’t?
Well, they offer a whole lot of things that many might overlook but I made sure to not do so.
Speak of offering things of value: